Behavioural and Experimental Economics
Bianca Schneider
Focused Areas: Donor Behaviour and AI
Nice to meet you,
I’m Bianca Schneider, a behavioural scientist with an MSc in Behavioural and Experimental Economics from the University of East Anglia (UK). I’ve had the chance to work on projects involving donor behaviour, AI for financial decision-making, education, and gender issues.
One of my most exciting experiences was leading a pilot experiment in donor behaviour at the Laboratory for Economic and Decision Research (LEDR). I also analyzed experimental data for a project conducted in partnership with the World Bank, exploring how behavioural economics can improve education across three continents.
Currently, I’m the UX & Product Officer at SOMOS Latinos, a British startup connecting Latinos living around the world. I lead qualitative research to understand our audience’s interests and behaviours, using behavioural insights to improve our product experience.
I’m passionate about applying behavioural science to solve practical problems and make a real impact on people’s lives.

Projects

Education - World Bank
Analysed data from a global experiment on how the identifiable victim effect influences teachers to offer extra help to students.

Philanthropy - UEA
Led a pilot experiment at the University of East Anglia to explore how donors' past life experiences influence their giving behaviour.

AI and Financial Decisions
Leading the behavioural economics side of a project using AI to help people make financial decisions and manage their finances.